August 30, 2011
Volume 7 - Issue 35

If you are in a business and looking to learn more about how Social Media can impact your business, I invite you to check out my friend Ellen Britt's second annual, Ice Cream Social Media sale. It includes 13 different programs, covering the wide spectrum of all the different ways you can use the full gamut of the web and social media to your advantage.

Picture to Ponder is coming to you earlier in the week because I wanted to make certain that you have the opportunity to check out the package for yourself at the lowest possible price, today, August 30. It will be escalating daily until the sale is over on September 4. See Social Media Sale for the incredible value.

Rather than do a solo mailing on the above, I looked for what photos might go along with the spirit of Ellen's package title. Given I do not have any ice cream photos, I went with the following two.
Further explanations are below the photos.

Today's Picture to Ponder Photos -

Ice cubes through the glass - mojitio drink


color and reflections through acrylic sculpture

Two very different photos, they are both focused on looking through an object.

The top photo is looking at the ice and liquid in a cocktail beverage of someone across the table from me in a restaurant. It's the closest I could come to the "feel" of ice cream and I selected it for the shapes and textures.

Also those of you who enjoy finding imagery in Picture to Ponder photos might appreciate the green "Dumbo, the elephant" sitting on a cube, near the lower right portion of the photo. Now that I'm looking I see additional faces in the photo.

The bottom photo was taken looking through a small segment of an acrylic sculpture on a table in a friend's house. The colors, as I looked at the photograph, appeared bright and gave off a feeling of celebration. It thus seemed to fit the idea of the Ice Cream Social Media sale.

After a several minute discussion with the friend in whose home the sculpture resides, attempting to determine at what we were actually looking, the photograph began to elicit a whole different, less pleasing, response.

Rather than interfere with and color your reaction here, I'll share further in the SRQs, next.

Self-Reflecting Queries -
As usual today's photos can be filtered through the lenses of shifting perceptions. This time we'll be looking at what happens when we add "labels", put "names" on things we see.

When Sheila, my above-mentioned friend, finally determined that what we were seeing through the acrylic was the woven wicker armrest of her sofa with a pillow next to it, we both began to react differently to the imagery.

As soon as we started identifying and naming the actual elements in the picture I became caught up in my opinions around them and started assessing the composition of the photograph.

No longer was I able to simply enjoy the colors and rhythm in the image.

This becomes somewhat akin to the "gossip" conversation, putting something in the space, good or bad, which had not been there before. This could be as simple as stating, "Did you ever notice how she always wears red?" You hadn't and you don't particularly like the color.

Now, you are faced with something between you and the third person that had never been there before. The irony of this is that it was a totally unintentional remark, not meant to damage anything. Yet you may now relate to that person in a different, restricted way.

I invite you to look into your life. Are there people, things or situations to which you are responding based on the descriptive words that have been added to them? Is there is a situation in which you are feeling distaste?

If so, what would it take to strip the situation of those labels? Can you reframe them?

As always, have fun, and please share on the blog what comes up for you.

Ice Cream Social Media Event -
If you know you need to add social media to your marketing mix, but you are confused about how to go it...

this is the place to be...

My friend and colleague Ellen Britt (founder of Marketing Qi) has put together a fun, six day "event"...

something so sweet, it's going to make implementing social media
marketing tactics into your business as easy (and as enjoyable) as...

eating an ice cream cone!

Ellen has persuaded a dozen of the most respected social media
marketing experts today...

including Adela Rubio, Laura West, Denise Wakeman, Christine Gallagher, Janis Pettit, Jessica Swanson, Connie Ragen Green,
Janet Slack, Michele Scism, Nancy Marmolejo and Tom Buford...

to contribute their best social media marketing products to her second annual six-days-only Ice Cream Social Media Sale...

and get this, ALL of these great social media instructional products
are being offered in ONE PACKAGE...

for an unbelievably low investment but (here's what you have to know)...

the price is going up every 24 hours, but since today is launch day, you can get in on the ground floor and...

pick up this amazing collection of social media instructional packages for the lowest possible price (less than everyone else will have to pay)...

this special low Ice Cream Social Media Sale price is only good for the next 24 hours, so go ahead and check it out at this link:

To your social media success.

(Note: Should you take advantage of this offer, I will receive a commission, that is not my purpose in putting it out here. I only recommend programs in which I have participated, or will be.)

Reader's Comments are welcome -
To post them on the Photography and Transformation blog click on the small word "Comment" at the end of NY post. A window will open, asking for your name, email address that will NOT be published, a URL if you have - Your name will be linked to that - and a box with space for you to "Leave a Reply" will be there to type in your response. Then remember to click on "Submit."

If posting on a blog is not your style, please continue to send your comments directly to me. Learning what you are experiencing means a lot. It is part of the reward, for me, of publishing Picture to Ponder.

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IMPORTANT: If today's photo inspires writing or anything else that has you share it and the photos, please be certain to credit the source, including the URL of this issue,

DISCLOSURE: From time to time, in Picture to Ponder, I include information on products and programs for which I may derive a small commission. This is what helps defray my publishing costs. I will only promote products and services of people with whom I'm familiar and in whose programs I've participated.


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Photos and writings may be printed out for personal use and inspiration only. All other rights are reserved. Modification, further reproduction, or distribution of any of the content is prohibited without express written permission. For other uses contact Sheila